Analytics - Esuma Community Manager
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Curso Community ManagerMonitorización: Google Analytics 1/2
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flavors.me/jaconca
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Google Analytics
- Gratuita para menos de 5 millones de visitas mensuales
- Aplicación completa
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Google Analytics
Recopilación, medición, evaluación yexplicación racional de los datosobtenidos de Internet, con elpropósito de entende y optimizar el uso de una web.
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Google Analytics
- Compra de Urchin on Demand (495 $ mensuales para los usuarios) en 2005 por Google.
- La publicidad On Line se dispara.
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Google Analytics
http://www.google.com/intl/es/analytics/
- Hay que tener cuenta de Google.
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Google Analytics
- Incorporar en nuestro blog.
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Google Analytics for Wordpress
- Plugin para Wordpress.- Alternativa: Google Analyticator- Alternativa: código manual (desaconsajable pues se puede cambiar de plantilla).
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Google Analytics for Wordpress
- Verificar
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Google Analytics
- El panel de control
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Panel de Analytics
- Es la página principal de nuestros informes.- Nos muestra una rápida descripción del funcionamiento estadístico de la web.
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Panel de Analytics
- Personalizar datos a través del calendario.
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Panel de Analytics
- Me permite personalizar las comparaciones.
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Panel de Analytics
- Segmentos avanzados me permite comparar elementos específicos.
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Panel de Analytics: Segmentos Avanzados
- Segmentos avanzados me permite comparar elementos específicos.
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Panel de Analytics: Segmentos Avanzados
- Podemos comparar hasta 4 elementos específicos.
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Panel de Analytics: Segmentos Avanzados
- Creación de segmentos avanzados.
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Panel de Analytics: Segmentos Avanzados
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Panel de Analytics
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Panel de Analytics
- Por ejemplo saber qué visitas hemos tenido de 00 a 12 h.
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Panel de Analytics: Segmentos Avanzados
- Por ejemplo saber cuántos usuarios han estado más de 10 segundos y han visto más de 2 páginas.
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Panel de Analytics: Intelligence
INTELLIGENCE: servicio de alertas.
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Panel de Analytics: Intelligence
Alerta: Aviso cada día que recibimos menos de 25 visitas.
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Curso Community ManagerMonitorización: Google Analytics 1/2